Business Model & Value Proposition
Our business model focuses on maximizing supply chain efficiencies by enhancing purchasing effectiveness through clear policies, standardization of procedures, quick decision making, risk management and strategic sourcing. In addition, by establishing a large supply chain footprint through a network of suppliers in different global markets, costs are significantly minimized due to a healthy competition between the suppliers. To minimize risk, all supply chain activities are backed by risk identification and risk management planning.
By outsourcing manufacturing function to a group of highly rated pharma manufacturers not operating full capacity, Meridian eliminated the need for substantial investment on developing in-house manufacturing function and the heavy operating cost. Our manufacturing partners take care of all the production related matters and ship finished products in desired quantities directly to our affiliates/ partners in various developing markets from there warehouses. Practicing JIT inventory system, the issue of surplus inventory is also significantly minimized with substantial reduction in the inventory carrying cost.
The resources thus available have been directed to maximize productivity and efficiency of the product development, marketing, scientific services and IT functions locally and internationally.
Competitive Advantage
Competitive advantage is driven by:
- effective supply chain utilizing third party infrastructure with manufacturing in response to demand instead of to inventory.
- cutting edge product development and strategic marketing and technical solutions offered either free or with minimal cost that translate into sustainable and successful market presence and product lifecycle management.
Value Proposition
Our value proposition is based on cost benefits drawn from the supply chain efficiencies and strong customer support provided by our teams of highly qualified and experienced professionals and subject matter specialists.
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